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Robert W. Thurston, Jonathan Morris, Shawn Steiman - Coffee

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Robert W. Thurston (Hrsg.), Jonathan Morris (Hrsg.), Shawn Steiman (Hrsg.)

Coffee

2013

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Part I: The Coffee Business S. 11-108

„… coffee.The discovery of a new taste in coffee—a Pacamara or a Gesha—has been a rare and re-markable event. We …” „… commodity category and worthy of serious consideration as fine coffees.Like fine wines, quality coffees are …” „… coffee.The simple prescription would seem to be to dry the coffee as promptly as possible, without letting …”

Part IV: The Qualities of Coffee S. 289-356

„… leading to specific tastes in the coffee.Once people start to peel back the curtain a little bit and see …” „… . It’s amazing.294 Geoff WattsON SHIPPING COFFEEOur green coffee is vacuum packed in a thick foil bag and …” „… coffee.Not only is coffee a complex object to study, but the best means to study it (people) aren’t all that …”

Part V: The Future of Coffee S. 357-382

„… coffee.CHALLENGESChallenges facing CRF in its operations are characteristic of agricultural research globally. One of the main …” „… , and the lives of everyone who works with coffee.36360Genetically Modified (Transgenic) CoffeeRobert W …” „… ,” June 2009, http://www.pccnaturalmarkets.com/sc/0906/sc0906-coffee-gm-hawaii.html, accessed April 16 …”

Part III: The History of Coffee and Its Social Life S. 213-288

„… them the chance to drink more coffee.A NEW WORLD OF COFFEEThe old notion that America became a nation …” „… coffee for the devout. Instead the coffeehouse was legitimized as a secular meeting place for Muslims …” „… coffee-exporting origin in the world, with the French colonies as a whole generating over two-thirds of the world …”

Part II: The State of the Trade S. 109-212

„… coffee.Globally, India ranks sixth in coffee production. However, the top coffee-growing country, Brazil, produces …” „… Part IITHE STATE OF THE TRADE11119The Global Trade in CoffeeAn OverviewRobert W. ThurstonFrom the …” „… $100 billion annually, the entire business of coffee, from tree to coffeehouse and your house, is doing …”

Glossary S. 385-402

„… , hence, lighter coffees.altitude: The geographical altitude at which coffee is grown, thought to …” „… “coffeeness.” As green coffee ages or roasted coffee stales, the intensity of aroma tends to decrease. Aroma …” „… chapter 15, “The ‘Price’ of Coffee.”caffeine: A purine derivative xanthine with methyl groups attached at …”

Introduction S. 1-10

„… roles and images of women in Britain as coffeehouse culture developed in the 1600s. Coffee pro-vided the …” „… coffeehouse as a meeting point and social ground. Coffee has had a bit or a major part in countless movies …” „… coffee, especially of high-end or specialty cof-fee—which we define and discuss in depth—is rising …”

About the Editors and Contributors S. 411-416

„… coffee.Clare Benfield. MBA, University of Stirling, where she also studied publishing. Editor of the UK trade …” „… improvement and strategic marketing pro-grams. It also offers training on the art and science of coffee.Carlos …” „… regularly in Coffee Review (http://www.coffeereview.com) and in Roast Magazine. He has presented workshops …”

Preface

„… CoffeeCoffeeA Comprehensive Guide to the Bean, the Beverage, and the IndustryEdited by Robert W …” „… be a global leader in coffee.The chief pest in Central America and part of South America is coffee …” „… (specialty) coffee.We hope very much that readers will enjoy this affordable edition of the Guide. Good …”

Index S. 403-410

„… of, 20coffee-growing regions, 2coffeehouses, 201; history of, 226–32; as third places, 226 …” „… (port), 217–18; coffee, 218moisture (in coffee). See humiditymoka coffeemaker, 184, 266–67mouthfeel, 101 …” „… responsibility, 4soft drinks, 206–7soluble. See instant coffeesorting, 21, 138, 368–69Speciality Coffee …”

Acknowledgments S. 383-384

„… others in the coffee industry.Robert Thurston: Thanks for all your help and generosity to:Brazil: Edgard …”

doi.org/10.5771/9781442214422

Michael Leo Ulrich - Religion - Marketing's Unwitting Godparent

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Michael Leo Ulrich

Religion - Marketing's Unwitting Godparent

Reihe: Media and Religion | Medien und Religion

Band 3 2019

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5 The Audio-visual Analysis S. 128-255

„… their coffee-tasting are, vis-à-vis Nespresso’s qualities, totally oblivious to George Clooney’s appeal …” „… . She opts for the latter, and as George Clooney heads for the tasting area where the coffee machines …” „… walking over to the coffee counter, preparing the Nespresso of his choice, and on the other there are the …”

Titelei/Inhaltsverzeichnis S. 1-14

„… about coffee brands. What had happened? Well, I was given, as a present, an Amici coffee-machine. Amici …” „… Religion – Marketing‘s Unwitting Godparent A Case Study of Coffee Branding Consumer Loyalty …” „… BUT_Ulrich_5799-2.indd 2 20.05.19 11:52 A Case Study of Coffee Branding and Consumer Loyalty Michael Leo …”

2 Religion’s Overlap with Advertising and Marketing S. 28-59

„… – for example, another coffee brand. Therefore, a corporation finding itself in that situation, selling …” „… need, they are all in need of something. With respect to Nespresso’s efforts to launch a new coffee …” „… brand then, Nespresso faced the challenge of turning coffee into something else, to heave it to another …”

7 Conclusion S. 256-268

„… Conclusion Nespresso, one of Nestlé’s coffee brands, has earned its owner exceptionally high …” „… into a world of branded coffee consumption, which, once inside, does not seem to provide for a way out …” „… campaign’s effective creation of a model of coffee consumption, as well as a model for coffee consumption …”

4 Methodological Considerations S. 77-127

„… return to the aforementioned challenge of transforming coffee into something consumers do not yet have …” „… , the narrative successfully changes the connotative meaning of a signifier, a cup of coffee in this …” „… of coffee, changes through the commercial’s narrative: George Clooney drinks a coffee for which there …”

1 Introduction S. 15-27

„… of new coffee flavours, packaged into easy-to-handle capsules. As Bloomberg reported in February 2013 …” „… : Nestlé SA (NESN) has found something even better than single-serve coffee costing twice as much as ground …” „… Swiss company in October [2012] introduced Hawaii Kona Special Reserve, a limited-edition coffee for its …”

8 Reference List S. 269-280

„… , November 30). The saga continues: George Clooney and John Malkovich star in a second Nespresso coffee ad …” „… - John-Malkovich-star-second-Nespresso-coffee-ad.html 8 Reference List 270 Davis, W. (2011). A General Theory of Visual Culture. Princeton, NJ …” „… ) Matzler, K., Bailom, F., von den Eichen S. F., & Kohler, T. (2013). Business model innovation: coffee …”

3 The Research Question S. 60-76

„… (Bolz, 2002), and by the same token, Nespresso will represent the epitome of coffee culture. This …”

doi.org/10.5771/9783845298818

Ismail Doga Karatepe, Christoph Scherrer - The Phantom of Upgrading in Agricultural Supply Chains

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Ismail Doga Karatepe (Hrsg.), Christoph Scherrer (Hrsg.)

The Phantom of Upgrading in Agricultural Supply Chains

Reihe: Labor and Globalization

Band 22 2021

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Du Quynh Chi, Daniel Hawkins, Clésio Marcelino de Jesus, Antonio Cesar Ortega, Bruno Benzaquen Perosa, Santosh Verma, Ismail Doga Karatepe, Christoph Scherrer 3. Economic and Social Upgrading in the Coffee VC in a Comparative Perspective S. 111-173

„… (Daviron & Ponte, 2005). As case studies, we have selected the three largest coffee-producing countries …” „… in Cerrado Mineiro 35 coffee pickers in the coffeegrowing towns of Andes and Ciudad Bolívar …” „… century, the habit of coffee-drinking was engrained among the elites in Europe, inspiring immigrants and …”

List of Tables, Figures and Boxes S. 329-333

„… ........................ 16 Figure 3: World’s largest coffee-producing countries in 2018 (in 1,000 60 kg bags) .......... 17 …” „… ............ 118 Figure 2: World’s largest coffee-producing countries, green coffee, tons, 2018 …” „… ......................................................................................... 13 Figure 2: The value of total exports of coffee, rice, and mango, 1961-2018 …”

Ismail Doga Karatepe, Christoph Scherrer 8. The Phantom of Upgrading in Agricultural Supply Chains—Lessons for the Future S. 315-328

„… Rice/Staple Mango/Perishable Coffee/cash crop Working and livelihood conditions …” „… . In DakLak, the biggest coffeefarming province in Vietnam, the coverage of certified coffee farming …” „… brand. Among the FNC members, 33 coffee-grower cooperatives exist, which provide complementary …”

Ismail Doga Karatepe, Christoph Scherrer Introduction to Upgrading in Agriculture S. 1-24

„… supply chain Coffeehouse chains, supermarkets, roasters, national coffee boards Supermarkets …” „… milled Mangoes, mangosteens, guavas 17 Figure 3: World’s largest coffee-producing countries in 2018 (in …” „… social upgrading in four large coffee-exporting countries: Brazil, Colombia, Vietnam, and India. Their …”

Christoph Scherrer 6. Power Relations in Global Agricultural Value Chains S. 259-296

„… international roasters and coffee-house chains dominate the market (see chapter on coffee in this volume). The …” „… the global value chains (GVCs) of coffee, mango, and rice, as assembled in this volume, hint at …” „… , while some mango-producing areas in India were more successful in gaining it.8 In contrast, coffee …”

Ismail Doga Karatepe 7. Social upgrading in agricultural value chain: a state theoretical perspective S. 297-314

„… sites with non-certified ones. What the enormous data collected on these sites (of coffee and flowers …” „… in Ethiopia and coffee and tea in Uganda) points out is in line with Besky’s findings. As it is put …” „… slowly become the rule (Ewert & Du Toit, 2005). In the case of Vietnam, the solidarity in the coffee VC …”

Titelei/Inhaltsverzeichnis

„… Schneider 3. Economic and Social Upgrading in the Coffee VC in a Comparative Perspective …” „… comparative analysis of the cases of stimulating (coffee), highly perishable (mango) and staple (rice …” „… : Business-to-business CACCER: Cerrado Coffee Growers Associations Council (Brazil) COCEARGS: Central Cooperative of …”

Jakir Hossain, Manish Kumar, Ismail Karatepe 1. Smallholders in the rice value chain of Bangladesh and India S. 25-90

„… level of interventions than in the production and marketing of mango and even coffee. In contrast to …” „… coffee (see coffee chapter), the rice value chain (VC) is mainly but not exclusively domestic. Thus, one …”

doi.org/10.5771/9783957102911

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Nigel Gould-Davies

Tectonic Politics

2019

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Coffee, Data, and Other Drugs: The Explosive Rise of New Risks S. 77-110

„… 77 FourCoffee, Data, and Other DrugsThe Explosive Rise of New RisksIntroductionOn October 15, 2012 …” „… alternative. There are other coffee chains apart from Starbucks, but few alternatives to Google or Amazon. It …”

Preface

„… Principles, Second Thoughts 29Three Gray Swans Take Flight 49Four Coffee, Data, and Other Drugs 77Five The …” „… Bangkok supplied the writer’s fuel of coffee and ambience, and Phil the engineer the remark that …”

Introduction: Beers in Bangkok S. 1-10

„… on a grand tour that begins over beers in Bangkok and stops for coffee in Britain, Apple in Europe …”

First Principles, Second Thoughts: Production, Exchange, and Politics S. 29-48

„… primary production, such as sugar, tea, coffee, cocoa, silk, spices, and por-celain. International …”

The Softness and Hardness of Political Risk S. 11-28

„… led brokers to found the modern insurance industry at Edward Lloyd’s London coffeehouse in 1688 …”

doi.org/10.5771/9780815737148

Lena Lázaro Rüther, Citlali Ayala Martínez, Ulrich Müller - Global Funds and Networks

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Lena Lázaro Rüther (Hrsg.), Citlali Ayala Martínez (Hrsg.), Ulrich Müller (Hrsg.)

Global Funds and Networks

2014

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Melani Peláez Jara The Creation of the Common Code for the Coffee Community and the 4C Association S. 220-235

„… 221 The Creation of the Common Code for the Coffee Community and the 4C Association Melani Peláez …” „… Jara Crisis, pressure and reaction Coffee is one of the most consumed products in the world and it is …” „… . In 2012, coffee was the seventh most traded agricultural commodity after soy, wheat, palm oil …”

List of Abbreviations S. 10-15

„… 11 List of Abbreviations 3G Global Governance Group 4C Common Code of the Coffee Community …” „… Kaffeeverband (German Coffee Association) DLP Developmental Leadership Programme DMQ Distrito Metropolitano de …” „… European Center for Development Policy Management ECF European Coffee Federation ECOSOC Economic and Social …”

Ulrich Müller, Lena Lázaro Rüther, Citlali Ayala Martínez Introduction S. 16-25

„… highlights the Common Code for the Coffee Community and the 4C Association, the dialogue process and creation …” „… of a worldwide sustainable standard for the production of coffee. Private sector participation in …”

Titelei/Inhaltsverzeichnis S. 1-9

„… Rösch 209 Chapter 11: The Creation of the Common Code for the Coffee Community and the 4C Association …”

Lena Lázaro Rüther, Ulrich Müller, Melani Peláez Jara Cooperation with Global Networks S. 126-155

„… standards and credible certification mechanisms, cost sharing Institutionalized Common Code for the Coffee …”

doi.org/10.5771/9783845260426

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