The Relevance of Corporate Social Responsibility for a Sustainable Human Resource Management: An Analysis of Organizational Attractiveness as a Determinant in Employees’ Selection of a (Potential) Employer

Bettina Lis

doi:10.5771/0935-9915-2012-3-279

Contents
- Chapter Expand | CollapseAuthorsPage
- 217–220 Titelei/Inhaltsverzeichnis 217–220
- 221–238 Recent Developments and Future Prospects on Sustainable Human Resource Management: Introduction to the Special Issue Ina Ehnert, Wes Harry Ina Ehnert, Wes Harry 221–238
- 239–261 A Sustainability Perspective on Flexible HRM: How to Cope with Paradoxes of Contingent Work Arjan Kozica, Stephan Kaiser Arjan Kozica, Stephan Kaiser 239–261
- 262–278 Employer Branding: Sustainable HRM as a Competitive Advantage in the Market for High-Quality Employees Stefanie App, Janina Merk, Marion Büttgen Stefanie App, Janina Merk, Marion Büttgen 262–278
- 279–295 The Relevance of Corporate Social Responsibility for a Sustainable Human Resource Management: An Analysis of Organizational Attractiveness as a Determinant in Employees’ Selection of a (Potential) Employer Bettina Lis Bettina Lis 279–295
- 296–309 An Essay on Sustainable Work Systems: Shaping an Agenda for Future Research Keith Jackson Keith Jackson 296–309
- 310–314 Book Review 310–314
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mrev management revue , page 279 - 295

The Relevance of Corporate Social Responsibility for a Sustainable Human Resource Management: An Analysis of Organizational Attractiveness as a Determinant in Employees’ Selection of a (Potential) Employer

Autoren

Bettina Lis

DOI
- doi.org/10.5771/0935-9915-2012-3-279
- ISSN: 0935-9915
- ISSN online: 1861-9908
Abstract

Corporate Social Responsibility (CSR) has become a central issue of business management in recent years. This study aims to add to the literature by pointing out the relevance of CSR for a Sustainable Human Resource Management (HRM). In particular this research investigates job seekers’ perceptions of CSR. The paper focuses on the importance of CSR with in the process of selecting potential employers by analyzing the impact of four different CSR-dimensions upon organizational attractiveness. To address this issue, a policy-capturing study was conducted. Generally the paper provides evidence that each aspect of CSR has a specific effect on organizational attraction. Referring to Sustainable Management the study reveals that CSR seems to be an effective tool to attract potential employees. If organizations are willing to provide Sustainable HRM practices they can become an employer-of-choice.
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