Synergy effects of entertainment and information programs about organ donation on issue involvement and altruistic responses

Anne Bartsch; Lukas Angerer

doi:10.5771/2192-4007-2021-1-31

Contents
- Chapter Expand | CollapseAuthorsPage
- I–II Titelei/Inhaltsverzeichnis I–II
- 1–5 EDITORIAL 1–5
  - Editorial Julia Metag, Andreas M. Scheu, Matthias R. Hastall, Juliana Raupp, Thomas Zerback Julia Metag, Andreas M. Scheu, Matthias R. Hastall, Juliana Raupp, Thomas Zerback
- 6–123 FULL PAPER 6–123
  - 6–30 Stop studying “fake news” (we can still fight against disinformation in the media) Benjamin Krämer Benjamin Krämer 6–30
  - 31–47 Synergy effects of entertainment and information programs about organ donation on issue involvement and altruistic responses Anne Bartsch, Lukas Angerer Anne Bartsch, Lukas Angerer 31–47
  - 48–71 Two sides of the same coin? The persuasiveness of one-sided vs. two-sided narratives in the context of radicalization prevention Josephine B. Schmitt, Claus Caspari, Tim Wulf, Carola Bloch, Diana Rieger Josephine B. Schmitt, Claus Caspari, Tim Wulf, Carola Bloch, Diana Rieger 48–71
  - 72–96 Dealing with deepfakes – an interdisciplinary examination of the state of research and implications for communication studies Alexander Godulla, Christian P. Hoffmann, Daniel Seibert Alexander Godulla, Christian P. Hoffmann, Daniel Seibert 72–96
  - 97–123 Medienkritik in der ethnomedialen Öffentlichkeit. Eine Analyse der Berichterstattung der Jüdischen Allgemeine Philip Baugut Philip Baugut 97–123
- 124–129 EXTENDED ABSTRACT 124–129
  - Media criticism in the ethnomedial public sphere. An analysis of the reporting of Jüdische Allgemeine Philip Baugut Philip Baugut
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SCM Studies in Communication and Media , page 31 - 47

Synergy effects of entertainment and information programs about organ donation on issue involvement and altruistic responses

Autoren

Anne Bartsch Lukas Angerer

DOI
- doi.org/10.5771/2192-4007-2021-1-31
- ISSN online: 2192-4007
Abstract

This study examines synergy effects of entertainment and information programs on the example of a television theme night about organ donation. Participants watched either a feature film about organ donation or an unrelated entertainment program. Subsequently, all participants watched an information program about organ donation. Those who had first seen the feature film reported higher levels of issue involvement (topic interest, subjective knowledge, and information seeking), and altruistic responses (positive attitudes and behavioral intentions concerning organ donation and willingness to get a donor card). Structural equation modeling revealed that the positive effects of the feature film on issue involvement and altruistic responses varied by the extent to which participants felt moved by the feature film and by their level of cognitive elaboration about the feature film and the documentary on organ donation.
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