Impact of greening on the upgrading of manufacturing subsidiaries’ technological capabilities – A Hungarian perspective

Andrea Szalavetz

doi:10.5771/0949-6181-2018-3-426

Contents
- Chapter Expand | CollapseAuthorsPage
- I–III Titelei/Inhaltsverzeichnis I–III
- 349–350 Editorial 349–350
- 351–522 Articles 351–522
  - 351–376 Factors underlying cultural and psychic distance in cross-national activities of export managers: Qualitative insights from a CEE country Mateja Bodlaj, Irena Vida Mateja Bodlaj, Irena Vida 351–376
  - 377–403 When does formalization contribute to entrepreneurial orientation? The moderating role of industry life cycle Aleksandra Wasowska, Krzysztof Obloj, Mariola Ciszewska-Mlinaric Aleksandra Wasowska, Krzysztof Obloj, Mariola Ciszewska-Mlinaric 377–403
  - 404–425 The mediating role of temperament and character on the relationship between mindfulness and entrepreneurial personality Serdar Yener, Aykut Arslan, Özgür Demirtaş Serdar Yener, Aykut Arslan, Özgür Demirtaş 404–425
  - 426–446 Impact of greening on the upgrading of manufacturing subsidiaries’ technological capabilities – A Hungarian perspective Andrea Szalavetz Andrea Szalavetz 426–446
  - 447–473 Brand management practices in emerging country firms – exploring the patterns of variation and its impact on firm performance Ekrem Tatoglu, Sunil Sahadev, Mehmet Demirbag Ekrem Tatoglu, Sunil Sahadev, Mehmet Demirbag 447–473
  - 474–501 Leader traits, transformational leadership and leader effectiveness: A mediation study from the Czech Republic Jakub Prochazka, Martin Vaculik, Petr Smutny, Stanislav Jezek Jakub Prochazka, Martin Vaculik, Petr Smutny, Stanislav Jezek 474–501
  - 502–522 Ljubljana to Tokyo: Understanding Drivers of Young-Adult Consumer Innovativeness and the Role of Regionalism in Eastern Europe and East Asia Zhonghui Ding, Davor Vuchkovski, Vesna Zabkar, Morikazu Hirose, Matevž Rašković Zhonghui Ding, Davor Vuchkovski, Vesna Zabkar, Morikazu Hirose, Matevž Rašković 502–522
- 523–526 Book Review 523–526
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JEEMS Journal of East European Management Studies , page 426 - 446

Impact of greening on the upgrading of manufacturing subsidiaries’ technological capabilities – A Hungarian perspective

Autoren

Andrea Szalavetz

DOI
- doi.org/10.5771/0949-6181-2018-3-426
- ISSN: 0949-6181
- ISSN online: 1862-0019
Abstract

This paper investigates the relation between greening in global companies and the upgrading of manufacturing subsidiaries’ technological capabilities. Drawing on a proprietary database of secondary source information about greening-related product and process upgrading, research and technology development, and functional upgrading at 25 Hungarian manufacturing subsidiaries, we identify two greening related mechanisms that propel the upgrading of subsidiaries’ technological capabilities. First, greening enhances the organisational decomposition of innovation, which facilitates manufacturing subsidiary scientists’ and technicians’ participation in the global R&D team of their owners. Second, greening related changes in corporate routines prompt the delegation of new, sophisticated business functions and activities to subsidiaries. Some of the new tasks require subsidiaries’ indigenous technology efforts.
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